How To Choose Eye Makeup
    To turn standard-issue lids extraordinary, turn to eye shadow, which comes in a variety of powder,
    pencil and cream formats.

    As with other cosmetics, however, you’ll want to choose your eye shadow with your skin type in
    mind.  De-emphasize dry skin by using creamy shadows, which will glide rather than drag across
    your lids.  If your skin tends to be oily, choose powdered shadows, which are less likely to slip or
    streak if your face gets shiny.

    Whatever your skin type, avoid frosted shadows; they’re flattering on only a very few women.  They
    can make your lids look crepelike and draw attention to bags and wrinkles. Worse, the tiny, shiny
    flecks that give iridescent shadows their sparkle can irritate your eyes, particularly if you wear
    contact lenses.  So stick with matte (nonshiny) shades instead.

    A Question Of Color
    While eye-shadow shades come and go, a good rule of thumb is to keep color low-key, not Las
    Vegas.  But just as bad as shocking purple lids is matching your shadow to your outfit.  Thankfully,
    women are no longer told to match their eye shadow to what they’re wearing.

    Instead, match your shadow to your skin tone.  The lighter your skin, the lighter the shade should
    be.  If you’re a fair-skinned blonde, for instance, wear sea foam rather than hunter green; if you’re
    an olive-skinned brunette, you can carry a stronger shade.

    Or you could simplify the whole color conundrum and stick to neutrals.  Neutrals include the entire
    range of flesh tones from ebony to ivory, with grays, browns, peaches, coffees, sands and other
    earth tones in between.  Neutral are very natural looking.  It’s almost impossible to use them
    incorrectly, and they accent your eyes subtly, yet expressively.

    As you get older, you can still use a hint of color on your lids; it can give pale or sallow skin an
    instant lift.  Just keep the shade subtle, a gray shadow with blue undertones, for example, rather
    than bold blue shadow or a brown shadow with green undertones rather than a parrot green
    shade.

    What not to use on mature lids: colors that are too dark – they’ll make your lids appear sunken –
    and shades of pink.  They’ll make your eyes look red and tired.
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